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117 SHORT CHAIN OPPORTUNITIES FOR THE HAGELAND

Hageland+

The strategic objective of this project is to strengthen and broaden the short chain in the Hageland, in collaboration with farm ‘De Brabander’, ‘Hartenboer’ and ‘Kringwinkel Hageland’. In order to achieve this, three operational objectives are targeted:

• reorganizing logistic functions, rationalizing distribution;
• deepening and broadening the sales in order to obtain profitable volumes;
• renewing and standardizing marketing/communication.

The need for this approach appeared from the analysis performed in 2012 within the sector in the Hageland.

Initiator: Voedselteams vzw

LEADER-subventions: € 23.310,00